Social Selling Blunders

Sales Blunder #2

Sales is a process not a one-time event in B2B selling. Yet, salespeople seem to have this mistaken impression that one email, one phone call, one meeting, one demo...boom, a sale. For buyers to buy, there has to be a need fulfilled. When you meet someone for the first time, you really have no idea what they need or want. Even if you use a social selling strategy to learn … [Read More...]

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Thrive

Thrive

One of the gifts that I received after attending the Microsoft Dynamics Convergence 2014 conference is Arianna Huffington's book - Thrive. Like so many … [Read More...]

Solving the Social Selling Puzzle

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