Archive for life

Social Media During Crisis

Monday, March 1st, 2010

As Chilean and international rescue forces work through the rubble cause by the massive 8.8-magnitude earthquake that hit near Concepcion, Chile’s second-largest city, users of social media the world over have undertaken their own rescue measures.Twitter, Facebook, and several of Google’s properties aren’t trivial, now. They’re life-saving, informational tools. –Dan Nosowitz, writing for Fast Company Magazine.

During the past year, a lot of people have begun to realize that social media is not only here to stay, but has significant implications for the way that business is conducted. What many fail to realize is the power that social tools have for saving lives and quickly diseminating information in crisis situations as the Chilean earthquake. I remember when it first clicked how powerful Twitter could be during the Atlanta gas crisis in ‘08 that had people sharing tweets about where to find gas in gasoline starved city.

Tools like Google Person Finder, live video streams, Twitter, Facebook pages and more are being used to share information, locate missing people and send much needed financial aid to the area.

Categories : Social Media, life
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Resurrecting 3 Words

Wednesday, February 10th, 2010

At the first of this year, I blogged about my respect for the approach that Chris Brogan takes with setting new goals. Tried his approach myself in 2009…I was pretty pleased with the results. Naturally, I wanted to challenge myself with Chris’ process again in 2010, which I did (and have), but I also said that I would be back in a few days to share with you my three words for the new year with you on my blog. I missed my deadline. I’m back now, and I’ll share my “key 3″ in just a minute.

Before I do…

As I climbed the sales ranks while still working in corporate America, I was conditioned to keep business and personal separate. Don’t discuss things like politics or religion or any other controversial subject for that matter. Don’t want to risk offending your buyer.  It’s that same conditioning that leads companies to fear social networking, blogs and the like. Understandable. You don’t want your employees to “blurt” anything and everything out there on the world wide web. It stays there. Forever. That’s why guidelines must be established, training given and appropriate management oversight put in place to ensure that employees don’t go to far off the corporate reservation.

And…

If 2009 taught us anything, it’s that we must bring transparency, openness and trust back into our working relationships. In short, we need to be more human with each other. It’s OK to share what motivates you or knocks you down in life. That’s all part of being human. And that leads me to the reason why I disappeared for just a bit.

You see, nine months after her Alzheimer’s diagnosis, my mother died on January 12, 2010. Though I knew it was coming, I was still knocked down. I had no clue what Alzheimer’s was really about before this happened. Perhaps, you don’t either. What I know now (and really wish that I didn’t!) is that the disease afflicts everyone involved. Frustrating, confusing and agonizing for the patient. About the same for the family members involved. The health and quality of life of many Alzheimer’s patients deteriorates over a period of years – not months. In that way, Mom was lucky. She isn’t suffering any longer.

The Alzheimer’s Association, which envisions a world without the disease shares a few statistics on their website, which might give you some sense of the disease’s magnitude:

  • As many as 5.3 million people in the United States are living with Alzheimer’s.
  • Alzheimer’s and dementia triple healthcare costs for Americans age 65 and older.
  • Every 70 seconds, someone develops Alzheimer’s.
  • Alzheimer’s is the seventh-leading cause of death.
  • The direct and indirect costs of Alzheimer’s and other dementias to Medicare, Medicaid and businesses amount to more than $148 billion each year.

I pondered whether I would share this personal side of my life with you. In the end, I decided that it was OK. Tough things happen in our lives, which can sometimes knock the wind right out of our sails. People around us cannot help us or support us if they don’t know we need the help!

Finally, about those 3 words. My key 3 in 2010 are: Charioteer, Marksman and Physical.

  • Charioteer- like the Charioteer at Delphi, I holds the reins of success in my own 2 hands.
  • Marksman - this is about precision, practice, patience and teamwork.
  • Physical - reminds me to get outside to connect with mother earth and exercise daily. Good health is a gift!

Categories : Business, Marketing, Sales, life
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It’s All Transition

Sunday, January 3rd, 2010

An Atlanta colleague of mine, Mark Moore who heads up ChickenFox, wrote a blog post back in September entitled – It’s All Transition, What Happens Next? Mark talks about how those words were expressed by a character who had just kicked the bucket in the hit show – Dead Like Me. I don’t follow the show myself. Tried it once…just wasn’t for me. But the words, my gosh, they are powerful.

That’s really what it’s all about, isn’t it? Transition. Whether it is business or personal, we are always moving, transitioning to something new, whether we like to think so or not. What’s important, I think, is how we handle the process. We can fight it. We can pretend that things are not changing around us, and do absolutely nothing, plugging along as we always have. Or, we can embrace the opportunity that transition presents by asking – what’s next?

As it relates to sales, transition is long over due. It’s time for sales people and their leadership to pick a new lane, a new speed AND a new approach. Spewing features and benefits off the marketing 1-sheet just doesn’t cut it anymore. Buyers are tired of that nonsense.

Transition is not always easy. In fact, it is often the most painful thing in the world, because as we move forward, we might have no clue about what’s to come next. That can be downright scary! But fear cannot stop us from moving ahead. We must accept that transition is inevitable, necessary and vital. We have to forge ahead even if we aren’t quite sure where we are headed. On the eve of the Great Depression, our 32nd President of the United States of America had this to say:

This great Nation will endure as it has endured, will revive and will prosper. So, first of all, let me assert my firm belief that the only thing we have to fear is fear itself—nameless, unreasoning, unjustified terror which paralyzes needed efforts to convert retreat into advance. —Franklin D. Roosevelt, Inaugural Address, March 4, 1933

I think that sums it up quite nicely!

PS…

Please do check out Mark’s company. His team works with businesses – and business leaders – to improve individual and organizational performance through the application of learning and knowledge strategies. Mark also happens to be a member of an elite group of professionals called Black Diamond Consultants, who went through a very rigorous program to earn their enterprise social media strategy certification.

Categories : Business, Sales, life
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No Resolutions for Me, Thank You

Friday, January 1st, 2010

I don’t remember exactly when I decided that I would not force myself to hammer out a list of things I wanted to change on the eve of each New Year. What I do know is that year after year, I would faithfully make my list and promise myself I’d do better this time. And once again promptly proceed to fail in carrying them out. I know that I’m not alone.

Statistically speaking…

In 2007, Richard Wiseman and his team conducted a Quirkology experiment and discovered that while 52% of participants were confident they would achieve their goals, only 12% actually did! Moreover, the study found that men achieved their goal 22% more often when they engaged in setting specific, measurable goals (lose a pound a week, instead of saying “lose weight”), while women were 10% more likely to succeed when they voiced their goals publicly and were supported by their circle of friends.

3 Words

Last year I decided that I really liked Chris Brogan’s approach, which I have now adopted. Chris suggests you choose 3 words to aid you in your goal setting process. He says, “Over the last few years, I’ve practiced something I call “my 3 words,” where I come up with three words that I use as guidance for how I should conduct my efforts in the year to come.” I like that. It seems more real and certainly easier to keep 3 words top of mind each day. I haven’t quite landed on my final word, but I’ll be back in a day or so to report in. In the meantime…how about you? Game to try Chris’ approach? If so, what are the 3 words you will use as your compass throughout 2010?

Categories : Business, Sales, life
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