Some would say that we are in a “down economy” and while that may certainly be true for some industries, I believe the real truth is that it is NOT the economy. It’s our attitude!
 
A couple of years ago, I wrote an article called “We Are What We Think About”. I believed it then and I believe it now. And, I would add that our success is directly proportional to the positive OR negative thoughts swirling around in our heads. Even when times seem tough, it is our attitude, our point of view that makes all the difference between succeeding and failing. I refuse to buy into the myth that “no one is buying”. That seems an easy excuse for some not willing to dig in and do the hard work, or those succumbing to their inner fears of scarcity.
 
Here’s Barb’s #1 Tip: Shift your thinking when times are tough, believe in yourself and what you have to offer, and close your ears to the noise of the pessimistic attitudes that could threaten what you want to achieve. A shift in thinking also means that you must be willing to be creative, look for new approaches to selling your products or services, perhaps work harder and stay focused like never before.

In the June edition of Selling Power Magazine, Scott Lindsey of Besam Entrance Solutions had this to say: “We have a sales force that, for 10 years, has not had to work hard, just go after the low hanging fruit.” Now, with economic changes affecting their business, Lindsey tells his people that “they’ve got to roll up their sleeves; now it’s going to be hard work.” He adds: ” Lots of younger salespeople do not understand that. Anybody can sell when things are really good.” I couldn’t have said it better myself. The true measure of your abilities shines through when you rise above the tough times to accomplish what you decide you want!
 
Look, don’t get me wrong. I know gas prices are ridiculous, I know that we’ve had serious problems in the mortgage industry, which in turn is affecting other businesses AND at the same time I’ve heard from a number of people in those industries that they are still succeeding. Throughout history there have been down times and there have always been people who’ve succeed in spite of “the down economy”. I choose to be one of those people! What about you?
 
The author of the best selling book Harmonic Wealth, James Arthur Ray, says, “Live from the outcome!” So what outcome will you live from? Will you be wildly successful by refusing to believe in the fears propagated by others, or be too scared to even give it a try?
 
Here’s to your sales success!

Some would say that we are in a “down economy” and while that may certainly be true for some industries, I believe the real truth is that it is NOT the economy. It’s our attitude!
 
A couple of years ago, I wrote an article called “We Are What We Think About”. I believed it then and I believe it now. And, I would add that our success is directly proportional to the positive OR negative thoughts swirling around in our heads. Even when times seem tough, it is our attitude, our point of view that makes all the difference between succeeding and failing. I refuse to buy into the myth that “no one is buying”. That seems an easy excuse for some not willing to dig in and do the hard work, or those succumbing to their inner fears of scarcity.
 
Here’s Barb’s #1 Tip: Shift your thinking when times are tough, believe in yourself and what you have to offer, and close your ears to the noise of the pessimistic attitudes that could threaten what you want to achieve. A shift in thinking also means that you must be willing to be creative, look for new approaches to selling your products or services, perhaps work harder and stay focused like never before.

In the June edition of Selling Power Magazine, Scott Lindsey of Besam Entrance Solutions had this to say: “We have a sales force that, for 10 years, has not had to work hard, just go after the low hanging fruit.” Now, with economic changes affecting their business, Lindsey tells his people that “they’ve got to roll up their sleeves; now it’s going to be hard work.” He adds: ” Lots of younger salespeople do not understand that. Anybody can sell when things are really good.” I couldn’t have said it better myself. The true measure of your abilities shines through when you rise above the tough times to accomplish what you decide you want!
 
Look, don’t get me wrong. I know gas prices are ridiculous, I know that we’ve had serious problems in the mortgage industry, which in turn is affecting other businesses AND at the same time I’ve heard from a number of people in those industries that they are still succeeding. Throughout history there have been down times and there have always been people who’ve succeed in spite of “the down economy”. I choose to be one of those people! What about you?
 
The author of the best selling book Harmonic Wealth, James Arthur Ray, says, “Live from the outcome!” So what outcome will you live from? Will you be wildly successful by refusing to believe in the fears propagated by others, or be too scared to even give it a try?
 
Here’s to your sales success!

We’ve all been there. We thought the sale was closed and then bam! out of the blue our clients tells us that the deal is off. Blah!

Just such a thing happened to me yesterday. A project that was given the green light was pulled just as the work was beginning. It wasn’t anything that I did wrong, it’s just that the business climate changed and an executive changed their mind as a result. Of course losing a sale is a bummer for anyone, and it is especially painful if you are a business owner like me. This sort of unexpected lost sales puts a real ouch in the revenue projection and cash flow.

What I’ve learned through the years is that you have to pick yourself up and move on to the next opportunity. It serves no purpose to become “angry” about the client’s decision. It is so important to deal with these kinds of surprises with grace and dignity. There will be other opportunities that come your way, but not if you handle the change in direction badly. Bottom line – you’ve got to maintain a positive attitude and quickly move on. Otherwise, you risk getting stuck in victim land and that won’t serve you at all.

Situations like these also illustrate the importance of keeping your sales pipeline full at all times. You just never know when revenue you counted on might suddenly dry up. Remember to be continually selling and marketing what you have to offer even when the sales are flowing in steadily. That way you’ll always be prepared for the unexpected.

No matter what business you are in, you’ve got to sell. That’s tough to swallow for many business owners, and if you don’t accept this one simple truth, you aren’t destined to be in business for long. Developing a sales mindset means you need to understand the sales “process” and follow it consistently. It takes passion for what you have to offer and above all, it takes persistence!

As a long time sales veteran, I can tell you that the sale rarely happens as a result of a first meeting. On average, it can take 7 touches before closing deal. One of the biggest mistakes I see people make is that they fail to do the necessary follow up to stay in front of their prospect until they become a client. Herbert True, a marketing specialist at Notre Dame University studied sales behavior and discovered some interesting things.

• 44% of all salespeople quit trying after the 1^st call.
• 24% quit after the 2^nd call.
• 14% quit after the 3^rd call.
• 12% quit trying to sell their prospect after the 4^th call.

Unfortunately, people give up pretty easily. Even those that call themselves Sales Professionals. 94% of the people quit after the 4^th phone call; yet, True’s research found that 60% of all sales were made after the 4^th call. Recognizing the importance of consistent and persistent follow up is the key to growing your business. Just think what would happen if you became one of the 6% who kept going and tapped the 60% of business that comes after 4 or more calls. So get going. Look over your prospect list right now…find out who you need to reconnect with to make the sale and do it!