Sales Meets Social Media » Networking

29 Ways to Leverage LinkedIn for Social Selling

Barbara Giamanco — Sun, 18 Sep 2011 20:11:41 +0000

Establish your LinkedIn profile if you haven’t already. Duh. LinkedIn is the premier B2B (business to business) networking tool out there. Get LinkedIn or get locked out is my motto. Create compelling content that tells people the value that they receive when working with you. Make sure your profile is 100% complete. Include a professional...

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Hum, Do I Know You?

Barbara Giamanco — Fri, 22 Jul 2011 14:46:09 +0000

Today marks seven years since I first began using LinkedIn. As a raving fan, I use the networking tool daily for making connections, sharing referrals, prospecting, conducting pre-sales call research and more. It is an amazing sales tool with power far greater than what most people realize, which is why salespeople need to to invest...

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Sales Meets Social Media

Barbara Giamanco — Fri, 01 Apr 2011 14:52:03 +0000

Recently, colleague Scott Williford of My Interview Link helped me to create a series of video clips that talks about our business services. Scott offers a great service for the job seeker and/or the business professional looking for a professional way to showcase what they offer. When I showed up that morning to film my...

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Great Social Sales Skills Are Required

Barbara Giamanco — Mon, 21 Feb 2011 20:10:01 +0000

Today, I’ve got my social sales evangelism hat on, because I sometimes forget that not everyone sees the value in using new technology to augment their sales process. Though by now it’s pretty obvious that social media is here to stay, there continues to be debate about whether or not the use of social media...

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6 Tips for Creating Social Sales Success

Barbara Giamanco — Tue, 25 Jan 2011 17:31:04 +0000

As technology continues to influence the way in which we do business, social selling can be thought of as a model that allows sellers to attract, interact and close business with buyers online by tapping the conversational power of the web. This new approach – when done right – leads to higher sales velocity, volume...

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Where’s My Atta-Girl?

Barbara Giamanco — Mon, 24 Jan 2011 21:10:01 +0000

Last Thursday was one superfantastic day! At Atlanta Women in Business, we held the 7th Annual “Results Count” award luncheon at one of my fave restaurants, Maggiano’s. What an amazingly good time! The room was packed and the networking took on a fever frenzy. It was clear that people were not only enjoying the opportunity to...

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What’s Your Social Sales Latte Factor?

Barbara Giamanco — Wed, 01 Dec 2010 13:07:09 +0000

I’m a fan of David Bach’s financial books. In his masterpiece,Automatic Millionaire, he talks about the “latte factor”. The premise is that people will often say that they don’t make enough money to save, but if you look deeper it is because they are wasting money in other areas of their life. Like on latte’s...

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Tic Toc: Social Sales Train Has Left the Station

Barbara Giamanco — Tue, 30 Nov 2010 17:42:44 +0000

At this point in the evolution of social media, small and mid-sized companies are recognizing the value and potential that social tools like LinkedIn, Twitter,Gist, Hootsuite, Facebook, YouTube and others bring to the table. Yet, when I ask business owners about their social sales and marketing strategy, they sheepishly admit that they really don’t have one. They know they need one,...

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Brand Killer: Part III

Barbara Giamanco — Mon, 29 Nov 2010 15:30:12 +0000

If you read posts 1 and 2 on the topic of busting your brand, you know that I didn’t take kindly to the dimwit who decided it was okay to send me spam, because we were members of the same LinkedIn group. You also know that he didn’t care for me making the suggestion that...

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Brand Killer: Part II

Barbara Giamanco — Thu, 18 Nov 2010 14:12:03 +0000

Well, clearly some folks just do not understand that the way people want to buy products and services has changed. Imagine my surprise…well, maybe I shouldn’t have been surprised…when dumb & dumber sent me a LinkedIn email in response to my suggestion that his sales spam was not appreciated. On 11/17/10 9:52 PM, XYZ wrote:...

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